It’s 1942 and the very real need for a “Hebrew Education” to be put on a firm footing in South Africa is felt. A campaign to raise awareness and funds for this purpose rolls out in the last few month of the year. Many in the community resist as they feel that having their children visibly labelled as being Jewish, could very well invite anti-Semitism and trouble. It’s also a time of rising Zionism and a move away from the previous generation’s degree of religious observance. And so the community has to be convinced of the importance of supporting the campaign.
This press book was tucked away in a dusty strong room on the King David Linksfield campus. It has been a treasure to work through as it chronicles the campaign from 1942-1946 to raise funds and awareness within the South African Jewish Community. The aim: to start a Private Jewish Day School with equal emphasis on secular and religious studies, for both boys and girls.